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COLLEGE OF ENGINEERING IN COLLABERATION WITH KING SALMAN INSTITUTE CONDUCTS A LECTURE : WHAT TO LEARN FROM APPLE COMPANY
Posted in 2016-12-08
The Dean of College of Engineering, Dr. Abdullah A. Al-Abdelkareem patronized a lecture titled: What we learn from Apple Company?, held at the college on Monday, 28/2/1438.
The lecture is a result of a cooperation between Engineering College and King Salman for Consulting Studies and Services and aims to enrich students’ knowledge and experience in the field of innovation and entrepreneurship. Mr. Mohammed Hathout, lecturer and journalist specialized in marketing, drew Apple Company’s history as an example and the major obstacles encountered at the time which put the company at the stake of bankruptcy. He also explained how the company managed to overcome these problems and becomes among the worldwide top companies. The students were delighted with the workshop and required more lectures to be held in the future.
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